November 27, 2023
Learn how to decipher a product ingredient label to unlock its hidden potential. Use the ingredient label to get the insider scoop on how a product was designed and to help you evaluate product claims. This lecture will help you enhance your expertise in designing facial treatments and home skin care plans for your clients.
11:00am (MT) | 1:00pm (ET)
December 4 , 2023
Long considered standard skin care practice around the world, high frequency facial treatments help you provide enhanced results for your facial clients, but are not always taught in Canadian facial curricula. Discover the different high frequency treatments for oily skin, face and body acne, dehydrated skin, dry skin, and maturing skin and consider if these treatments should be added to your repertoire of skills.
11:00am (MT) | 1:00pm (ET)
December 11, 2023
In this lecture, Meredith will share with you her fave skin nutrient picks for facials and home skin care plans that pack a punch! You’ll learn to better define what makes ingredients ‘nutritious’ and how to get the most from them in your professional treatments.
11:00am (MT) | 1:00pm (ET)
February 26, 2024
Did you know that about 20% of businesses fail in their first 18 months, no matter the state of the economy? In this lecture, we’ll discuss what really causes businesses to fail and what businesses should have in place for the best chance at success. Learn about the concepts of efficiency and effectiveness, how they contribute to success, and how they are balanced in a well-functioning business in the esthetics and spa industry.
11:00am (MT) | 1:00pm (ET)
March 4, 2024
Increase revenue and profit, as well as employee commissions, by teaching your staff to sell! In this lecture, we’ll discuss various retailing techniques commonly used in the spa or salon environment. We’ll also learn about the pitfalls of sampling-out products and discounting services, and how to more effectively employ these techniques.
11:00am (MT) | 1:00pm (ET)
March 11, 2024
One of the less glamorous tasks of a beauty salon or spa manager is handling clients and employees who are dissatisfied or disappointed. In this lecture, you’ll learn a tried-and-true technique to diplomatically and tactfully diffuse tense conversation and bring complaint to a mutually satisfying conclusion.
11:00am (MT) | 1:00pm (ET)
